Pharmacogenomics: One Size Does Not Fit All

Pharmacogenomics: One Size Does Not Fit All

Pharmacogenomics is an industry buzzword right now —and for good reason. It’s changing the way we think about healthcare, from the way we recruit patients for studies to the way we monitor a patient’s response to an already marketed drug.

You may be asking things like, “What is pharmacogenomics?” and, “How will it impact my business?” We’re here to help. Click on the image below and let our own Dr. Don take you on an animated journey, explaining what pharmacogenomics is and how it will impact every phase of the product lifecycle.